Social networking giant Facebook has launched its own app store - the Facebook App Center - in the U.S. with an initial set of 600 apps
Facebook, the world's largest social network, has formally launched its App Center with an initial selection of 600 apps for desktop computers, as well as Android and iOS devices.
Members in the U.S. are the first to access the Facebook App Center, with members in other part of the world to follow in the near future.
The apps store began rolling out to some U.S. based users on Thursday night.
Product manager Matt Wyndowe said the idea behind Facebook App Center is to offer users individual recommendations based on their preferences and those of their friends. "It only lists high-quality apps, based on feedback from people who use the app," he explained.
"Every app in the App Centre has screenshots and a detailed description, so you can learn more about it before installing it," Wyndowe said.
The App Center is seen as Facebook's latest effort to make more money from its huge audience as investors impatiently wring their hands over slowing revenue growth following the company's disappointing IPO performance last month.
Facebook had 901 million monthly active users at the end of March.