Peso Pluma

Hassan Emilio Kabande Laija, known professionally as Peso Pluma, is a Mexican singer and rapper. Learning to play the guitar during his early teens, he developed his craft by writing songs inspired by regional Mexican music. He achieved moderate success with his first two studio albums, Ah y Qué? (2020) and Efectos Secundarios (2021), which were published under the label El Cartel de Los Ángeles. He followed the albums with the singles "Por Las Noches" and "El Belicón", with the latter selling 480,000 units and being certified octuple-platinum in the Latin field by the Recording Industry Association of America (RIAA). He followed up his success with the EP Sembrando (2022) and the 5× Platinum Latin-certified controversial duet "Siempre Pendientes" with Luis R. Conriquez entering the Billboard Global 200.