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Scooter Braun Announces Retirement from Music Management After 23 Years | THR News Video

Scooter Braun is retiring from artist management after more than two decades. Braun, known for managing major music stars like Justin Bieber and Ariana Grande, says he will now focus instead on his role as a board member and CEO of the U.S. division of HYBE, the South Korean entertainment giant. He shared the news in a lengthy social media post, writing, "23 years. That's how long I have been a music manager ... Along the way I have had so many experiences I could never have dreamt of."

Scooter Braun Retires From Talent Management

Scooter Braun Retires , From Talent Management. Braun made the announcement on June 17, NBC News reports. . The news doesn't come as much of a surprise since Demi Lovato and Idina Menzel parted ways with his firm last year. The news doesn't come as much of a surprise since Demi Lovato and Idina Menzel parted ways with his firm last year. The news doesn't come as much of a surprise since Demi Lovato and Idina Menzel parted ways with his firm last year. There were also reports that Justin Bieber and Ariana Grande were considering finding new management as well. . There were also reports that Justin Bieber and Ariana Grande were considering finding new management as well. . This chapter as a music manager has come to an end, Scooter Braun, via statement. One of my biggest clients and friends told me that they wanted to spread their wings and go in a new direction. , Scooter Braun, via statement. We had been through so much together over the last decade, but instead of being hurt I saw it as a sign, Scooter Braun, via statement. Braun became the CEO of Hybe America in 2021. Trying to balance that job with managing artists didn't leave much time for his family, he said. . But as my children got older, and my personal life took some hits, I came to the realization that my kids were 3 superstars I wasn’t willing to lose, Scooter Braun, via statement. The sacrifices I was once willing to make I could no longer justify. It was time to step into a new role, Scooter Braun, via statement. Braun also talked about how much success Bieber and Grande have found since he started managing them as kids. Braun also talked about how much success Bieber and Grande have found since he started managing them as kids. To see them both come up to be the legends they are today will forever be one of my greatest honors, Scooter Braun, via statement. As we change our working relationships now, I will continue to root for them with the same passion that I did at each of their humble beginnings, Scooter Braun, via statement