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Someone Makes Move To Lock Up Rights To 'Very Demure Very Mindful' Trend

TMZ.com Friday, 23 August 2024
A new TikTok trend could soon become someone's potential cash cow ... and in a very demure, very mindful way. For anyone who has been on the internet recently, particularly TikTok, it's been nearly impossible not to be bombarded with "Very Demure,…
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Video Credit: What's Trending - Published
News video: ‘Demure’ in Trademark Trouble: Jools Lebron Reacts In Emotional TikTok

‘Demure’ in Trademark Trouble: Jools Lebron Reacts In Emotional TikTok 01:44

The internet is rallying behind TikToker Jools Lebron after discovering that her viral catchphrase, "Very Demure, Very Mindful," was submitted for a trademark by someone else. Lebron’s original TikTok not only sparked a massive trend but also brought her brand deals that transformed her life. With...

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