‘BLACKPINK in your area’ decoded
BLACKPINK’s iconic catchphrase ‘BLACKPINK in your area’ first appeared in their debut, thanks to producer Teddy Park. Despite initial reservations, the members quickly embraced it. The phrase has become synonymous with the group's identity, symbolizing their global reach and connecting them with fans everywhere, further highlighted in hits like 'Kill This Love' and 'How You Like That'.
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