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Why sequels dominate the Indian Box Office ?

IndiaTimes Sunday, 5 January 2025 ()
Sequels are currently dominating the Indian box office, with films like Pushpa 2, Stree 2, and KGF 2 breaking records. Familiarity, established brand value, fan loyalty, and bigger budgets contribute to their success. While franchise storytelling is on the rise, standalone films like RRR and Jawan also manage to achieve significant box office success.
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