New health campaign 'Ayushman Bhav' to mark PM Modi's birthday
The aim of the campaign, to be run for a fortnight, is to reach out to intended beneficiaries of government programmes being run under the aegis of Ayushman Bharat, officials said. According to sources, the campaign will be launched by President Droupadi Murmu on September 13, but on ground activities will start on September 17.
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