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From brain rot to demure: The delulu trends defining 2024's weird kakistocracy era

IndiaTimes Monday, 30 December 2024
Gen Z's slang in 2024 saw terms like 'brain rot,' 'demure,' and 'manifest' become increasingly popular. Dictionaries highlighted these words, reflecting digital media's impact, societal trends, and polarisation. Notable mentions include 'brat,' 'rawdogging,' and 'kakistocracy,' capturing cultural shifts and anxieties, while 'lavender marriage' emerged as a unique relationship concept.
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