Wimbledon collabs with Indian sari
Sunday, 14 July 2024
Wimbledon’s Instagram prominently featured a six-yard, handloom sari with tennis motifs, draped by Ritvi Shah. It included names like Sania Mirza, Novak Djokovic, the Wimbledon logo, zardozi embroidery, strawberries, miniature rackets, and intricate beads. A video highlighted local artisans’ role, showcasing traditional Indian craftsmanship and the collaboration with global institutions.
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