TV Ads Move Toward Cross-Platform Delivery: ViacomCBS’s Travis ScolesImproved measurement of addressable advertising will underpin its growth as marketers and programmers have more tools to determine its effectiveness and hone their strategies in a cross-platform..
Trump’s ’60 Minutes’ MeltdownCBS finally aired President Donald Trump’s interview that showed him walking out after he got mad at the questions.
President Trump Walks Out Of '60 Minutes' InterviewSunday, "60 Minutes" aired its interview with President Donald Trump, the one he walked out on last week.