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Bud Light Super Bowl Commercial Leans on Humor After Turmoil | THR News Video

Video Credit: The Hollywood Reporter - Duration: 01:47s - Published
Bud Light Super Bowl Commercial Leans on Humor After Turmoil | THR News Video

Bud Light Super Bowl Commercial Leans on Humor After Turmoil | THR News Video

Bud Light is hoping to give its brand a reboot with its 2024 Super Bowl commercial following a tumultuous 2023.

Bud Light saw sales decline last year following an influencer-marketing campaign that included transgender social media star Dylan Mulvaney.

Now, the brand is revealing its 2024 big game commercial, which introduces a new character for the "Bud Light Universe," The Bud Light Genie.


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