Senegal 'agri-influencers' embrace social media to help boost sales
Video Credit: AFP English - Duration: 02:06s - Published
Senegal 'agri-influencers' embrace social media to help boost sales
Sitting next to his crop of recently harvested mangoes, Senegalese farmer Mame Abdou Diop uses his phone to shoot a promotional video for his growing number of social media followers.
What started out as fun for the young agricultural entrepreneur is turning into a real opportunity to boost sales.
