Valentino Merlo & The La Planta: The Unexpected Success of “Hoy” | Billboard Global No. 1s

Valentino Merlo & The La Planta: The Unexpected Success of “Hoy” | Billboard Global No. 1s

Valentino Merlo & The La Planta paired up for Billboard Argentina as the 2024 No.

1 for Billboard’s 'Global No.

1s' series.

The artists teamed up to create chart breaking “Hoy,” and they share how the song was created, how they knew it would be a hit and more!

Billboard is launching its inaugural 'Global No.

1s' series, an initiative to spotlight top-charting artists from around the world.

Billboard has partnered with its ten-plus global editions to showcase distinct voices topping their local charts around the world in exclusive interviews.

Stay tuned throughout the week to discover who's No.

1 in the UK, Brazil, Korea, and more!