Reese's "Don't Eat Lava" Super Bowl 2025 Commercial

Reese's "Don't Eat Lava" Super Bowl 2025 Commercial

In Reese’s Super Bowl 2025 commercial, Don't Eat Lava, chaos erupts as people everywhere—entranced by the molten glow—try to take a bite of actual, scorching-hot lava.

From a hiker scooping it up with a spoon to a chef attempting to drizzle it over dessert, the madness spreads fast.

Just as disaster is about to strike, one brave guy jumps into action, desperately stopping them at the last second.

“Don’t eat lava!” he shouts, before holding up the only molten treat that won’t melt your face off—Reese’s Chocolate Lava Big Cups.

Packed with rich, gooey chocolate and classic peanut butter, it’s the only lava worth biting into.

Lesson learned: Don’t Eat Lava.

Eat Reese’s.

Experience the ultimate collection of Super Bowl LIXI commercials right here!

Watch all the most buzzworthy, creative, and entertaining ads that will have everyone talking during the big game.

From heartwarming moments to laugh-out-loud humor and everything in between, we've got every single commercial ready for you to enjoy.

No need to wait or search—you can dive into the full lineup of unforgettable spots now and get the ultimate inside look at the creativity that brands bring to the world’s biggest stage.

It’s all here in one place, so settle in and enjoy the show!