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Lok Sabha elections 2024: How social media emerged as key battlefield for BJP vs Congress

IndiaTimes Friday, 14 June 2024
The 2024 Lok Sabha elections in India, conducted in seven phases, concluded with PM Narendra Modi sworn in for a third term. Social media platforms played a crucial role, serving as key battlegrounds for the BJP-led NDA and the opposition INDIA bloc to connect with millions instantly. This underscores the growing importance of digital platforms in political campaigns.
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